Monthly Archives: January 2015

CES 2015: BlackBerry Unveils IoT Platform, Device Prices on AT&T, Momentum for BBM and New Smartwatch App (Pictures)

Inside BlackBerry

At CES 2015 in Las Vegas on Wednesday, BlackBerry officially unveiled its Internet of Things platform, while showing off a powerful, cutting-edge example of an IoT healthcare device built using our technology.

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BlackBerry President for Devices and Emerging Solutions, Ron Louks (left) announced pricing and the coming availability of its BlackBerry Classic and Passport smartphones on our long-standing carrier partner in the U.S., AT&T.

The BlackBerry Passport and Classic will cost $199 and $49.99, respectively, on 2-year contracts, but even less upfront through the AT&T Next financing programs. See more pictures of the AT&T devices and read more here.

Finally, BlackBerry also touted the strong growth of its long-popular BBM messaging app, especially among iPhone and Android users, and showed off a new version that runs on Android Wear smartwatches.

Read “It’s BBM Time” to learn more about the app and see a picture of it running…

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Don’t Take Mobile Marketing for Granted in 2015

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With the New Year off and running, what are some of your goals as a business owner? If mobile marketing is not on your New Year’s resolution list, rework that list pronto.

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As more and more business owner are discovering over time, mobile marketing can and should play a key role in one’s business plans. Not only does it mean more eyes are checking out one’s brand, but it also opens up the door for increased streams of revenue.

So, where do you start when it comes to mobile marketing?

Have a Game Plan in Place

First and foremost, if you are not up to speed on mobile marketing and all it can offer your company, set aside time to learn the ins and outs of it.

For those who are not tuned-in to mobile marketing, this form of marketing your brand and making more sales is beneficial for the…

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